When it comes to raising her children, Necey Frazier will be the first to tell you that you never get bored.
“I have three,” Frazier said. “All the boys. I’m what you would call a ‘mom boy’.”
Being a boy mom has its challenges, but Frazier new businessFuture Kingz Boys Apparel & Accessories, hope to solve one of them.
“It wasn’t until I had my own kids that I realized boys were often left behind,” Frazier said. “Don’t get me wrong, I love dinosaurs and trains, but sometimes you want to get away from them and dress them up differently.”
Future Kingz Boys Apparel & Accessories is a store specializing in boys’ clothing only, with sizes ranging from infants to 13 and 14 year olds.
“People can expect one-stop shopping,” Frazier said. “You don’t have to go to multiple stores to complete an outfit. We have it all here.”
After more than two years of selling online, Frazier took the next step and opened its first physical store at 1001 Gulf Beach Highway on April 10.
“I believe it was God himself,” Frazier said. “It’s easy to get discouraged or quit when you hit a roadblock. But you have to get out of your comfort zone, keep pushing, and step out in faith.”
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Frazier opened his new location with driving distance in mind.
“I particularly like this area,” Frazier said. “There aren’t a lot of options here, and I’ve noticed a need in this part of town. A trip to the mall can be stressful, especially when your kids keep asking if we’re already the.”
Frazier also explains that a welcoming atmosphere is also essential.
“Boys are squirming, and you’re trying to hold a shirt or get them to try something, and they can’t sit still,” Frazier said. “It can be exhausting. So I wanted to open a business because I knew there were other boy moms who might feel the same way.”
Future Kingz Boys Apparel & Accessories goes beyond clothing. Graphic t-shirts featuring motivational messages are prominently displayed throughout the store.
“We are raising future kings,” Frazier said. “When you tell girls they’re pretty, their confidence levels go up. Boys are the same. We have to nurture them too.”
Future Kingz Boys Apparel & Accessories is open 3-7 p.m. Monday through Friday, 11 a.m.-7 p.m. Saturday, and noon-6 p.m. Sunday. For more information, visit futurekingzboysapparel.com or call 850-485-1909.
Kalyn Wolfe is a freelance columnist for the News Journal. Send new business tips to [email protected]